Social Media Strategist job at Women Impacting Nigeria(WIN)

Social Media Strategist job at Women Impacting Nigeria(WIN)

In the famous words of Tian Wei, “any society that fails to harness the energy and creativity of its women is at a huge disadvantage in the modern world”.

Nigeria today is at a disadvantage due to the vast socioeconomic disparities that stretch within and beyond regional frontiers. These enormous diversities in living conditions and opportunities are of utmost concern. Similar to many developing countries around the world, the story of gender inequality is not new.

Nigerian women are amongst the most marginalized and experience barriers in every aspect of our society, with most having little or no access to education, resources and opportunities.

Job Title: Social Media Strategist

Location: Lagos

Company: Women Impacting Nigeria(WIN)

Designing social media strategies to achieve marketing targets
Managing, creating and publishing original, high quality content on social platforms
Administering all company social media accounts to ensure up-to-date content

Social media strategist job description

Job brief

We are looking for a qualified Social media strategist to join our team. You will develop and implement a comprehensive social media strategy to increase our web traffic and our brand awareness.

As a Social media strategist, you should have excellent multitasking skills to handle all of our social media accounts in a cohesive way. If you have a creative way of thinking and of presenting our brand through multiple social media channels, we would like to make you part of our team.

Ultimately, you should be able to ensure our company web presence is aligned with our marketing strategies.

Responsibilities

• Design social media strategies to achieve marketing targets
• Manage, create and publish original, high quality content
• Administer all company social media accounts ensuring up-to-date content
• Liaise with writers and designers to ensure content is informative and appealing
• Collaborate with Marketing and Product development teams to create social ‘buzz’ regarding new product launches
• Facilitate client-company communication (respond to queries, get reviews and organize chats and Q&A sessions)
• Prepare weekly and monthly reports on web traffic and ROI
• Monitor SEO and user engagement and suggest content optimization
• Communicate with industry professionals via social media to create a strong network
• Train internal teams to integrate and maintain a cohesive social media strategy
• Stay up-to-date with new digital technologies and social media best practices

Requirements

• Proven work experience as a Social media strategist or Social media manager
• Hands on experience using social media for brand awareness
• Understanding of SEO and web traffic metrics
• An ability to identify target audience preferences and build content to meet them
• Familiarity with web design and publishing
• Excellent multitasking skills
• Strong written and verbal communication skills
• BSc degree in Marketing or relevant field

METHOD OF APPLICATION

Applicants should send Cvs to [email protected]