If you’re a frequent shopper at Target and do not know what Super Target is all about, you are definitely in the right place.
Target is no doubt one of the biggest retail stores not just in the United States but the world at large. Having over 19,000 stores in the United States, Target saw the need to enhance its services to another level which brought to the rise of Super Target stores.
It is best described as a more advanced store compared to the regular Target. The large number of customers that troops in and out of Target made the company take a bigger step in meeting the needs of its customers.
it is designed to accommodate a wider selection of products and services. Some of Its services are an on-site bakery, grocery selection, and a deli counter. The main aim is to provide a bigger and better shopping experience to its customers. Keep reading this article to learn more about Super Target.
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What year was the first Super Target?
The first-ever Super Target made its debut in 1995 in Omaha, Nebraska with the same size as the Target Greatland store. The only difference between both stores is that the Superstores hold a larger variety of products and services.
In addition, these superstores also for the first time provided fresh food for their customers including Deli items, meat, fruit, and vegetables.
The superstores were designed to have facilities like banks, clinics, photo studios, and a larger version of restaurants for customers to enjoy a fun-filled shopping experience.
How to know if a Target is a Super Target
Although all Target stores are quite similar in comparison, there are areas to note the difference.
The superstores are usually larger than their regular store. They stock more items than a regular Target store due to its large size. Research has shown that a regular Target store is sized to be around 130,000 square feet, while the Superstores are about 175,000 square feet or more.
States with Super Target
There are quite a few States with Superstores and they are listed below:
- Alabama
- Colorado
- Illinois
- Indiana
- Kansas
- North Carolina
- Tennessee
- Texas
- Virginia
- Mississippi
- Missouri
- Minnesota
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How many Super Target stores are there?
You may wonder how many Superstores are in operation well there are over 239 Superstores scattered in the above-mentioned states indicated above.
These stores with their large number of services rendered barely make up to 13% of the total Target stores in the United States. This is because the regular Target store surpasses in number Super Stores.
What state has the biggest Super Target store?
You can find the largest Super store in Hoover, Alabama. Through my research it is said to be approximately 191,000 square feet, that is to say, it occupies nearly 4.5 acres.
Does Super Target still exists?
Target has put to an end the distinguish system between regular Target and Superstores. Although you can still find some stores with the Super logo and branding, they are all referred to as Target.
A rebranding system was executed in 2015 bringing notice to the public about the eradication of the Superbrand as they prefer all stores to be addressed as Target without the addition of the word ‘Super’.
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Conclusion
The Super Target idea was brought to enlarge the coast of the brand. It has been a success as many Target customers enjoy shopping at the Superstores than the regular Target. But this doesn’t dispute the fact that the brand remains an offspring of Target hence the name today no longer matters as Target has decided to stick to its original name.
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