BTap Africa
Brand Development Manager at BTap Africa. Please ensure you read the job requirements before applying for this position.
BTap Africa, a fast-growing International FoodTech Distribution Company with operations in some Western and Southern African countries is recruiting to fill the position below:
Job Title: Brand Development Manager
Location: Lagos, Nigeria
Employment Type: Full-time
Overall Function of the Position
- BTap Africa seeks to hire a high-performing Head of Marketing.
- The incumbent will drive customers’ acquisition and revenue growth targets by making our Client’s products and services the preferred offerings within its chosen market segments.
- The candidate will be responsible for maximizing the Sales and Marketing team potential, crafting sales and marketing plans, justifying and reporting success of the plans to Superior Officers on a regular basis.
Responsibilities
- Collaborating with sales, marketing, advertising, product design and product development team members to planning promotional marketing campaigns.
- Creating editorial and content creation calendars for various media platforms and outlets.
- Assisting with the design, negotiation and placement of billboards, traditional media ads on TV and radio, social media ads and email blasts.
- Producing a brand style guide that best captures the company or client’s voice and mission.
- Helping team leads set, allocate and monitor the budget of each project.
- Meeting with clients to discuss brand guidelines, goals, budget and timelines.
- Conducting market research to determine a target audience’s needs, wants, habits, interests and other relevant factors used in creating targeted marketing campaigns.
- Researching previous successful campaigns to understand what worked, what didn’t and what can be improved.
- Reviewing the progress and success of a campaign, making adjustments or pitching ideas for new campaigns as necessary.
Education and Experience Required
- Bachelor’s Degree in any Social Science discipline.
- Minimum of 5 years post-graduate experience in Sales and Marketing.
- Experienced in digital marketing.
- Experienced in Microsoft Office. This covers, Words, Excel and PowerPoint.
- Track record of Exceptional team leading.
Skills and Competencies:
- Exceptional interpersonal, presentation, organization and communication skill.
- Maintenance and logistics.
- Cost management and contract negotiation.
- Excellent Customer Care.
- Report writing and information gathering.
- Operations Management.
Age Limit:
- 30 – 35 Years
Application Closing Date
Not Specified.